A holistic lifestyle brand — building in public

Skincare is where it begins. Not where it ends.

We're building Flora Veda from Kelowna — clean skincare first, then a whole way of living. Conscious of what you put in your body, on your body, and surround yourself with every day.

Join the Inner Circle

No selling. Just the real story, before anyone else gets it.

You're in. We'll be in touch from the build.
Why we're really doing this

Once you become aware of what you're putting in, on, and around your body — you can't go back.

Flora Veda didn't start as a skincare company. It started as a question: what would it look like to live fully conscious — to heal from the inside, and to love yourself completely while you do it?

Skin is just the first step. It's the largest organ you have, and the last one most people think to feed. So that's where we begin. But the goal was never one good cream. The goal is a life where everything you touch — your food, your home, your routine, your clothing — was chosen with the same care.

Flora Veda Tremella + Sea Kelp Serum in a clean white dropper bottle
A first taste · launching Christmas 2026

Tremella + Sea KelpSerum

A featherweight hydrating serum — snow mushroom and sea kelp that hold water the way skin wishes it could. Clean, organic, and bottled in packaging that returns to the earth.

The first of the lineup. Skin is just where we start.

One outlook.
Every room of your life.

Skincare is the doorway. Behind it is a whole way of living — every space, every ritual, considered through the same lens we use to formulate a serum. We're building toward all of it.

A japandi bathroom shelf with cream Flora Veda bottles, linen and oak
The bathroom — rituals, not routines.
Hands around a warm ceramic cup of botanical tea
The kitchen — where healing starts.
01Personal CareSkincare, first. What goes on your body.
02BathroomRituals, not routines.
03BedroomRest as medicine.
04KitchenWhere healing actually starts.
05FoodWhat goes in your body.
06FarmBack to the source.
07WorkIntention carried into the day.
08ClothingWhat touches your skin all day.

Letting love lead the way through every step of your life.

Made with nature — not just from it

Nothing here is separate from her.

We're weaving Mother Nature's own frequencies into how we make things — because nothing we create exists apart from the living world it came from. The plants, the soil, the water, the hands that grow our ingredients: all one system. We design with that truth instead of against it, so that what we make carries the same aliveness it was born from.

Who we're partnering with — and why

This isn't plastic.
It's Vivomer.

Our packaging is being built with Shellworks — a London material-innovation company that grows a plastic alternative called VIVOMER through natural fermentation. It behaves like plastic for as long as you need it. Then microorganisms in the soil see it as food and break it right back down. No microplastics. No toxic additives. Nothing left behind.

VIVOMER returning to the soil — Shellworks. Made to last, designed to disappear.

It aligns with everything

We can't ask you to be conscious of what you put on your body and then hand it to you in a bottle that outlives your grandchildren. The vessel has to honour the same standard as the formula inside it.

A step above greenwashing

"Recyclable," "eco," "natural" — most of it is marketing. Less than a tenth of plastic is ever actually recycled. VIVOMER is verifiable: it composts at home, and Shellworks tests for the toxins ordinary plastics hide. Proof, not a label.

Proven, not theoretical

Shellworks has already replaced 8M+ plastic parts and diverted 240+ tonnes of plastic for brands worldwide. We're not running an experiment on you — we're choosing a material that's earned its place.

Learn more about the material at shellworks.com. Conversations underway, 2026.

How the packaging is made

Made by nature.
Scaled with care.

VIVOMER is grown, not drilled — a biomaterial made through natural fermentation of plant waste. It looks, feels and performs like plastic. It just won't leave microplastics behind. Here's how it's made, start to finish.

Animation of agricultural and industrial by-products gathered as feedstock for VIVOMER
01

Waste Feedstock

By-products of existing agriculture and industry are the origin of VIVOMER — second-generation feedstocks that hold biogenic carbon from the atmosphere.

Video of microbial fermentation inside a large bioreactor converting feedstock into natural polymers
02

Microbial Fermentation

Naturally occurring microorganisms convert the feedstock into natural polymers inside their cells — the same way they have for billions of years.

A hand sifting raw VIVOMER pellets ready to be shaped using existing manufacturing equipment
03

Extraction

Those polymers are extracted and formed into VIVOMER pellets — ready to be shaped on the same equipment that makes ordinary plastic.

Letting love lead

Built to give back.

Flora Veda was never meant to only take from the earth. A share of every sale will go toward regenerative farming, reforestation, and the growers and communities our ingredients come from — so the land and the people behind each bottle are better for our being here. Sourcing with integrity isn't a line on a label. It's the whole point.

A Moroccan woman harvesting Damask roses in a field at golden hour
The rose growers of Morocco — where our Damask rose begins.
An Indian woman farmer harvesting botanical herbs and marigold in a sunlit field
The botanical farms of India — partners in every harvest.

Specific partners & pledge details to be confirmed as we launch — this is our standing commitment.

Come along for
the build.

We're documenting all of it — the sourcing, the formulating, the packaging, the mistakes. Join the Inner Circle and get the real story before anyone else.

Join the Inner Circle

No selling. Just the real story, before anyone else gets it.

You're in. We'll be in touch from the build.
Sourcing dispatches First box access Behind the build

Podcast dropping soon  ·  Heal From the Inside  ·  Recorded from home.

Heal From the Inside No Microplastics Home Compostable Organically Sourced No Greenwashing Built to Give Back Letting Love Lead Kelowna BC Heal From the Inside No Microplastics Home Compostable Organically Sourced No Greenwashing Built to Give Back Letting Love Lead Kelowna BC